WHAT WE DO

CLEANING AND MAINTENANCE PROGRAM

The Ocean Avenue Association helps keep the corridor clean, welcoming, and well-maintained through a combination of direct services and partnerships. Regular sidewalk sweeping, litter removal, pressure washing, and graffiti abatement help improve the appearance of the district and create a positive experience for businesses, residents, and visitors. OAA also works with City agencies, property owners, and community partners to address maintenance concerns and support a clean and vibrant public realm.​

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STREETSCAPE AND BEAUTIFICATION PROGRAM

OAA invests in projects that enhance the appearance, identity, and livability of Ocean Avenue. This includes maintaining and improving landscaping, supporting sidewalk gardens and street trees, advancing public art and decorative lighting projects, and pursuing placemaking initiatives that make the corridor more attractive and enjoyable. Through these efforts, OAA works to create inviting public spaces that encourage people to visit, linger, and connect with the community.​

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MARKETING AND ECONOMIC DEVELOPMENT PROGRAM

The Marketing and Economic Development Program supports local businesses while promoting Ocean Avenue as a destination for shopping, dining, services, and community life. OAA provides direct assistance to businesses navigating City processes, permitting, and available resources, while connecting owners with technical assistance, funding opportunities, and professional support services. The Association also promotes the district through marketing campaigns, events, business attraction efforts, and partnerships that strengthen Ocean Avenue's economic vitality.

 

MANAGEMENT AND OPERATIONS

The Ocean Avenue Association serves as a steward of the Community Benefit District and works to advance the interests of the corridor through effective management, community engagement, and strategic partnerships. OAA coordinates district operations, fundraising, grant programs, stakeholder outreach, and collaboration with businesses, neighborhood organizations, City agencies, and elected officials. The Association also advocates for investments and improvements that benefit the district while supporting programs that enhance safety, cleanliness, accessibility, and quality of life along Ocean Avenue.